Content marketing and SEO go hand in hand, and we understand this. Content, if well written, is naturally optimized and does not need ‘keyword or link stuffing’. The problem surfaces when marketers fail to focus on their objectives, and lose focus. Remember, your content marketing objectives must always fuel your content marketing practices and methods. Fortunately, we have a team of native writers writing articles for your website to come up with content that converts.
A lot of young entrepreneurs turn to online marketing to be able to make big bucks, however a huge number of these aspiring millionaires fail to make it big simply because they do not understand the dynamics of online marketing. In this article we’ll have a look at link building and how one can improve this valuable SEO technique:
Considered as the sexiest linking technique, co-citation is an effective way to boost your SEO. The good news is that it pledges to fuel your ranking in the years to come. SEO co-citation occurs when your name is cited but not linked. Because Google keeps track of citations and not only links, you can use this technique to boost your website’s authority, ranking and recognition.
Here’s how you can do co-citation:
- Via guest blogging – Make sure to include your website or brand name in the blog posts
- Via social media posts – Since Google tracks social media for mentions, you can include your website or brand name in social media posts.
- Via Forums – You can mention your brand name on forums that even don’t allow linking.
Despite being an online marketer, I would suggest you to forget about keywords. Keywords are alive, but they have paved the road for sophisticated SEO mix, such as long tail keywords, search intention, semantic application etc.
Gone are the days when keyword stuffing was the norm to get ranked. The concept of keyword density has also vanished. Keywords work no longer to get your website ranked. Now, modern standards call for excellent content to get ranked. Keywords and its semantic relatives would occur organically as the spin-off of good content.
- Focus on your niche
Focusing on your niche will help you get relevant links from other sites in a more natural way. When you lose sight of your niche, your incoming links would come from irrelevant sites, which will damage your site’s authority.
It is important to understand that when Google crawlers examine your website, they are not just looking for any links. They look for links coming from websites in your niche. And the more relevant sources backlink to you, the more boost your website’s authority receives.
I began this article by concentrating on content marketing objectives. At this point, I want to remind you about the objectives-concentrated effort. It is important to understand that when you focus on your objectives, you actually help your target market. Objectives-focused efforts would help you develop content your audience would love and share. Linking is an effective method of SEO, but content is still the king.
It is important that you hire professionals to do this job for you. We are a content writing company with native content writers that also provide SEO services. All our content is search engine optimized with proper linking and anchor text. You can also avail our cheap article writing services and get original blog written that provide you exactly what you want. So head to the services page and see what we can do for you.